Winning cases
Vista Search
- Awarded Grand SEMPLER for best media strategy 2007
- Powerpoint presentation (PPT 1 MB)
- Link to video (YouTube)
Gorenje Ora Ito and GoDesign
- Awarded Golden SEMPLER in category A – Strategic use of media mix
- Powerpoint presentation (PPT 14 MB)
MyPartyFusion
- Awarded Golden SEMPLER in category B – Innovative use of existing media
- Powerpoint presentation (PPT 1,3 MB)
- Link to video (YouTube)
Launch of Peugeot 207SW
- Awarded Golden SEMPLER in category C – Direct approaches
- Powerpoint presentation (PPT 7 MB)
Lecturers' presentations
Albanian Gap: Underdeveloped Country Versus Mobile TV
- Lecturer: Adlej Pici
- Summary
- Slideshow (PPT, 1,5 MB)
Digital Strategy for Magazine Publishers
- Lecturer: Bert Wiggers
- Summary
- Slideshow (PPT, 2,8 MB)
Personal Web Spaces and Social Networks
- Lecturer: Caroline Vogt
- Summary
- Slideshow (PPT, 6 MB)
Communication of Soko Stark Brands in the Digital World, Case Bananica
- Lecturer: Ivana Simić
- Summary
- Slideshow (PPT, 5,7 MB)
Media Research Challenges: This Could Be Heaven?
- Lecturer: John Faasse
- Summary
- Slideshow (PPT, 5,6 MB)
The Brand and Buzz Activation: The Role of Word of Mouse
- Lecturer: prof. dr. Niels Schillewaert
- Summary
- Slideshow (PPT, 10,5 MB)
News
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